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The Latest from Our Blog


The Making of Can I Kick It?
Signal and Noise: From Nightclub DJs to Studio Producers - Reflections from London's AVA Conference My first time working with the spoken...
Andy Dean
4 days ago5 min read
7


The Prospect Building becomes the UK’s first venue to permanently install TagMix
The Prospect Building Revolutionising Live Music Content: A Game-Changing First for the UK Bristol’s newest live music venue, The...
TagMix
Mar 213 min read
4


The Currency of Social Sentiment
Signal and Noise: How digital conversations shape real-world success "Social sentiment—the collective emotional response to a brand,...
Andy Dean
Mar 203 min read
12


Case Study: MDL Beast - Soundstorm & Balad Beast
Soundstorm Festival, Riyadh Two Festivals In Saudi Arabia in One Month TagMix was deployed on 9 stages of Soundstorm in Riyadh and all 4...
TagMix
Mar 171 min read
3


India’s Music Revolution and My Journey to Lollapalooza
Deploying TagMix at Lollapalooza India felt like we were helping better represent a growth industry in real time.
Andy Dean
Mar 133 min read
13


Why Do Some Festivals Go Viral While Others Don’t?
Some festivals dominate TikTok, Instagram, and YouTube, racking up millions of views—while others barely register. Interestingly, it’s...
Steve Jenner
Mar 91 min read
5


From The BRITs to Bristol: A Testament to Grassroots Growth
Signal and Noise: How Quality Content Shapes Reputation The Prospect Building, Bristol This past weekend, I found myself in Bristol,...
Andy Dean
Mar 93 min read
4


This Is What 62 Million Views On Socials Looks Like
There's more than 62 million views on the videos featured in this collage. Social media numbs you to viewing figures a bit but that is...
Matt Robson
Mar 11 min read
5


Lollapalooza India Here We Come!
We're thrilled to announce that our next outing will be at Lollapalooza India! 🤩🇮🇳 Lollapalooza India 🇮🇳 We have the honour of...
TagMix
Feb 281 min read
3


Why Sound Is the New Style Statement
When I saw the Boilerhouse mentioned in The Face exhibition at the National Portrait Gallery in London, it sparked a wave of memories....
Andy Dean
Feb 263 min read
5


The Night League: Hi & Ushuaïa
Deployed TagMix at Hi and Ushuaïa venues for the full Ibiza summer season in 2024 Featured Calvin Harris, Martin Garrix, David Guetta,...
TagMix
Feb 251 min read
4


Why Great Social Media Posts Need Great Sound
When you’re scrolling through TikTok, Instagram Reels, or YouTube Shorts, it’s often the visuals that first grab your attention. But what...
Andy Dean
Feb 252 min read
3


The War Against Poor Quality Audio On Social Media Starts Here
A single live music experience when I was 16 years old is responsible for the fact that I'm here writing these words that you're seeing,...
Steve Jenner
Feb 162 min read
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